Receiving a request for proposal (RFP) can be a great opportunity to grow your business. But for a lot of...
Transparency
Often potential clients that have never used an agency before will call to discuss their advertising and media needs. It...
It’s become quite apparent to me that many salespeople have lost their hunger and appetite for hard work! Except for...
It’s just as important to monitor traditional ad delivery as it is to monitor digital delivery. When the topic of...
For the past decade it seems all we hear about is the virtues of digital media and the death of...
I honestly have no idea how many presentations and interviews vetting companies and discussing media choices I have sat in...