Mid-market companies should reconsider using their Facebook as their main means of delivering updates and information about their company. Over...
Communications
I am entering my 30th year in the advertising and media industry, heading A3 Media. That’s a pretty good run...
As the owner of a media agency, and someone who is tasked with helping my clients spread their word through...
Conversational marketing enables brands to communicate with existing customers and prospective leads in a way that is much more personalized...
Of all the advertising categories that are available to advertisers, informative advertising is the category that makes the most sense...
In March of 2020, my agency had to do a lot of pivoting for our client’s media programs. Being in...
Influencers are people that have the ability to influence consumer’s choices. The basic definition of influencer marketing is a celebrity...