I find numbers quite interesting. I’m a self-proclaimed numbers geek for sure. I love tracking curves, paths, projections, charts, previous...
Social
Many of you probably watched the Superbowl recently, so you know how it ended. It ended with my team, the...
We are clearly a mobile-centric society. As a result, the excessive use of mobile devices has led to a major...
As John Wanamaker once said, “I know 50% of my advertising is working, I just don’t know which half!”. However,...
I like making projections and I tend to fancy myself a bit further out on the curve than most. I...
Mid-market companies can’t afford to run aground. They just need to navigate the proper channels. In many cases when looking...
The pandemic brought about many shifts and disruptions in industries worldwide. And with those shifts came the rally of QR...
Mid-market companies should reconsider using their Facebook as their main means of delivering updates and information about their company. Over...
Reaching consumers through their passions, interest, and conversation According to a benchmark report by Influencer Marketing Hub, it was found...
Without doubt two of the biggest buzz phrases this year are Metaverse and Cryptocurrency, or just Crypto. While we’ve all...
PR ANNOUNCEMENTFOR IMMEDIATE RELEASE March 30, 2022TROOPER, PA: A3 Media announces Social Shelf® trial in New Jersey’s, Bourbon Street Wine...
It Has Been All About Millennials, But No Longer! In today’s world of marketing and advertising, it seems that all...
A3 Media’s new advertising technology, Social Shelf, is specifically built to help educate consumers about small and mid-size brands, enabling...
Mid-Market companies need to stop selling and pushing their products. They need to create actual content to survive in the...
Over the past couple of years, all businesses have had to get used to using terms like: Adapt and Pivot...
I am seriously tired of lazy agencies and media outlets. You know, the ones that think their clients are too...
Written by Jessica Infante - Dec. 22, 2021 at 9:54 AMOriginal article published by Brewbound: http://ow.ly/bxjp50HhvYa With SocialShelf, beverage alcohol brands...
Today, people seem more divided than ever before. Many discussions seem to shift toward who and what is right and...
Why mid-market companies may want to tap influencers to grow their following and social presence. There was a time when...
Conversational marketing enables brands to communicate with existing customers and prospective leads in a way that is much more personalized...
PRESS RELEASE FOR IMMEDIATE RELEASE November 2, 2021 TROOPER, PA: Frank Gussoni, Co-Owner and CEO of A3 MediaCo, LLC. is proud...
A Barrage of Emails Isn’t Making Me Interested in What You Are Offering According to Statista, there were more than...
Content marketing helps mid-market companies influence positive actions from their targeted audience, increasing sales while not pushing their brand. Today’s...
Suddenly, the decades-old digital channel, considered to be a dead technology in the U.S., is gaining traction with consumers. QR...
I’ve been on this earth way longer than digital and social media has been around, way longer! And, while it...
Influencers are people that have the ability to influence consumer’s choices. The basic definition of influencer marketing is a celebrity...
It’s become apparent to me that our society is one of “use it” until we “abuse it”. What am I...
User Generated Content (UGC) is not exactly a new concept. Over the last decade it’s only grown with the common...
The position of a Content Marketer or Social Media Manager is something that everyone under the age of 30 seems...
Producing a creative strategy that resonates with your target audience can be very difficult if you do not have extreme...
Of all the advertising mediums to have changed over the years, social media advertising may have come the furthest in...
A mid-market company’s social media strategy should be an outline and summary of everything necessary to win in the social...
At times, it’s more important to listen, than speak. One of the best strategies a regional company can take part...
Mid-Market companies should look to their own employees as parts of their marketing and branding plans. When most company leadership...
Many C-Level Execs haven’t grasped the fact that social media may be free but there are still significant costs involved....
Regional mid-market companies can’t ignore review sites. It’s local criticism that could cost them dearly! Social media is the top...
How mid-market companies can steal attention away in an overcrowded world from the national brands. There are now more than...
With so many people making industry forecasts, I decided to weigh-in with my own. While my list is mainly focused...
Tying together social and traditional media will limit expenses and show positive growth. Coordination between social media and marketing is...
Smaller specific groups of consumers prove to be more effective for regional and mid-market size companies than large noisy social....
