Jan 3, 20192 min read
Mobile Micro Marketing Definitely Benefits Regional Companies
Faster, Stronger, Better…The Bionic Effect of Hyper-local Media Plans on ROI Today, many consumers receive thousands of mobile ads every...
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Dec 27, 20182 min read
Despite Smaller Budgets, Regional Companies Can Get Big Social Media Attention
How mid-market companies can steal attention away in an overcrowded world from the national brands. There are now more than 237 billion...
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Dec 26, 20183 min read
Regional Companies Need Data But May Be Overlooking Obvious Numbers
There is critical audience data regional companies must focus on when making a media buy. According to Statista and Statistic Brain...
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Dec 20, 20182 min read
Regional Companies Can be Industry Leaders by Learning from National Brands
Mid-market businesses should observe national brands but take the lead for themselves. Due to their immense marketing budgets and large...
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Dec 14, 20182 min read
The Plan of Attack for a Regional Launch vs. a Mature Market Campaign
There are just as many differences as similarities and you need to get it right. When a regional company plans a product launch their...
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Dec 3, 20182 min read
Regional Companies Find Less Competition in Podcasting
Podcasts have a-ways to go but offer mid-market companies an opportunity to connect with consumers ahead of their competition. Podcast...
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Nov 8, 20182 min read
Regional Mobile Messaging…Text Rates No Longer Apply
Mobile messaging is one guerrilla marketing tool that cannot afford to be ignore. The hurdle of text messaging rates is no longer an...
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Oct 31, 20182 min read
Limited Data Mining Can Still Aid Regional Companies
Data mining can be a cost-effective way for mid-market companies to grow their consumer base. Since the first advertisement was placed in...
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Oct 24, 20182 min read
The Capsizing Effect National Brands Can Have on Regional Companies
Using share of voice to grow a brand, gain market share and not drown the budget. For any business, competition is everywhere. For...
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