Sexy Looks Like This for a Regional Company’s Media Plan
When it comes to strategically placing media buys, the media portion is just as important as the creative. TV, cable, radio, magazines,...
Aug 13, 20192 min read
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Regional Companies Can Be Big Losers from a Sterile RFP Process
Mid Market and Regional companies that operate in many individual markets never benefit from a one size fits all RFP. When a media agency...
Feb 11, 20192 min read
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