
Shoppers Want a More Personalized Experience from Brands
In today’s retail marketplaces, any type of resistance to the customer experience can lead to lost sales. In fact, according to many...
Sep 19, 20232 min read
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Maybe It’s Mirror Time!
Do you remember the Discover Card commercial with the burly bearded Slavic customer service man, picking up the phone and saying, “hello,...
Oct 19, 20213 min read
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Playing the Advertising Game
The technical definition of Gamification is the strategic attempt to enhance systems, services, organizations, and activities in order to...
Aug 24, 20212 min read
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