Nov 28, 20233 min read
Retail Media Networks: The Next Revenue Generator for Grocers!
Retail media networks, or RMNs, are a major trend that grocery store owners cannot afford to ignore. They offer a great opportunity for...
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Oct 24, 20232 min read
Is Brand Consistency Really That Important?
What is brand consistency? Brand consistency means making sure that the way you present your company and what it stands for remains the...
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Aug 29, 20223 min read
The Bait Needs to Match the Catch
A regional company’s ad campaign only delivers if the bait matches the catch and cast into the right water You don’t catch many trout in...
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Apr 11, 20223 min read
The Real Goals of a Client-Agency Relationship!
Why is it that when the discussion of goals comes up between clients and agencies, things become vague? Specifics on advertising budgets,...
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Nov 9, 20212 min read
A3 Media Launches SocialShelf® at Select GIANT Stores
PRESS RELEASE FOR IMMEDIATE RELEASE November 2, 2021 TROOPER, PA: Frank Gussoni, Co-Owner and CEO of A3 MediaCo, LLC. is proud to...
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May 3, 20213 min read
Influencers Are Having an Influence on Both Consumers and Marketers
Influencers are people that have the ability to influence consumer’s choices. The basic definition of influencer marketing is a celebrity...
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Feb 9, 20213 min read
UGC…Let’s Get Personal
User Generated Content (UGC) is not exactly a new concept. Over the last decade it’s only grown with the common use of social media. The...
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Aug 10, 20202 min read
Brand Loyalty Is Getting a Facelift! Regional Businesses Should Take Advantage
For decades, many of the largest companies have relied on brand loyalty and the dedication from countless consumers to purchase their...
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Jul 14, 20202 min read
Marketing and Advertising Are Two Different Things…
You and Your Agency Should Understand the Difference! While many people use the terms marketing and advertising interchangeably, they are...
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Dec 10, 20182 min read
(ODV) Viewers and Regional Company Brand Connection
Original Digital Video showing significant promise to be a great media tool to have in your toolbox. In a quick overview, Original...
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